Head cleaning card for magnetic card readers. Made with compressible fibers for superior cleaning performance, this double-sided cleaning card cleans the read head and entire track of a magnetic stripe reader in one pass. The card can be used in insert, swipe, and motorized readers. Magnetic card readers are used extensively in various industries. These readers are a key component in ATM's, POS, Credit Card and Insert equipment. Reader failures and errors are linked to dirty reader heads caused by poor maintenance and the contaminants. The not-so-hidden costs of neglect include customer dissatisfaction, frequent service calls and lost production.